Study on Trends & Skills for the Tourism Sector

EXECUTIVE SUMMARY

This is a study on trends and skills development processes of the tourism sector in Rwanda. The information presented in this series of research studies conducted is compiled over a period of six months in Rwanda in 2013.

The focus of this study is anchored in previous studies prepared on skills enhancement reference materials, such as "Poor Customer Service and Its Impact on the Rwandan Economy" (2009), the "Rwanda Skills Survey" (2012).

We will conclude, finally by examining the "National Customer Satisfaction Survey" (2013). These three studies are supported by the "Rwanda Tourism Policy" (2009). The "Pro-poor Perspectives in the Tourism Sector in Rwanda" (2005-2011), and the "Developing Customer Service Delivery: Development with A Smile" (2009) guidance.

The recommendations and findings presented in these previous studies and reports, is the foundational cornerstone and architect of this new study in terms of narrowing down key factors that underpin reoccurring trends and skills development requirements within the tourism sector in Rwanda.

The data collection method used to validate this study is the qualitative research approach (interview) design. The Rwanda Skills Survey (2012) used the qualitative and quantitative research approach to map results.

According to the study, the skills lacking and those key skills required to function successfully within the tourism industry greatly varied within different sub-divisions within Rwanda’s economic culture.

This research analyzed and measured findings to identify and understand the common link between skills and trends based on variables such as: tourism products and services, as well as fluctuating demands in the tourism market.

The data revealed an apparent missing link in terms of the previous studies compiled that chronicled the "quantity" of jobs needed to be created, and number of employees required, opposed to investigating the rationale of tourism products and available skill-sets. The skills gap in Rwanda has been notably highlighted in previous studies conducted.

Nevertheless, the evidence is inconclusive in specifically identifying a solid connection between the trends in development of the tourism industry and real time skills capacity requirements today.

The focus is now drawn to satisfying future skills application to improve knowledge levels and abilities of the impending tourism workforce, as previous studies have carefully illustrated the need to investigate whether the skills required are actually demand-based requirements directly responding to the overall needs of product development with an uptick in both trends and markets.